HOW TO START SETTING SALES APPOINTMENTS WITH TOP LEVEL DECISION MAKERS AT YOUR MOST DESIRED FUTURE ACCOUNTS (AND YOUR COMPETITION’S'’ BEST CLIENTS.)

Or…. Cold Calling DOES waste time… if you don’t know what strategies work and how to use them effectively so that you can clone your best accounts cost-effectively and efficiently.

First, a confession,

I’m not in love with cold calling to set appointments.

That’s right. The guy who has personally scheduled more than 2,000 sales appointments with "impossible" to reach high-level decision-makers at targeted new accounts for my clients – isn’t in love with cold calling.

Frankly, anybody who says they do is a bit suspect.

But, over the last 13 years, I have seen this tool (when used properly) deliver new accounts on a timetable that other means could not have.

Effective appointment setting strategies work and seems to be most welcomed:

• Among start-ups desiring a quick boost.

• With those in a slump who must meet and sell or die.

• By companies who want higher quality accounts (clones of their best accounts) and the volume of that business they need hasn’t materialized despite their best efforts.

Before you find out where these strategies came from, learn the problems that are typically solved and review some short case histories, let’s paint a clearer picture of how these strategies may help you – by highlighting recent results among those who have read my book, listened to my CD’s or been coached by me. (more)